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Easter eggs for your basket cost more this spring

Spring Market Basket Study

Those fancy, colorful eggs the Easter Bunny likes to hide in the grass are going to make Peter Cottontail dig a little deeper into his wallet this year, Higher retail prices for several foods including eggs, orange juice, meat products, bagged salad, shredded cheddar and vegetable oil resulted in a slight increase in the American Farm Bureau Federation’s Spring Picnic Marketbasket Survey.

The informal survey showed the total cost of 16 food items that can be used to prepare one or more meals was $51.05, up $1.02 or 2 percent compared to a year ago. Of the 16 items surveyed, nine increased and seven decreased in average price.

“Most of the increase in the marketbasket was due to higher retail egg prices. Easter eggs are going to be a bit more expensive—37 percent higher than a year ago,” said John Newton, AFBF’s director of market intelligence. “U.S. egg exports were up nearly 50 percent in 2017 while egg production remained flat.”

A bird flu outbreak in South Korea contributed to the increase in U.S. export volumes. “A surge in egg exports combined with relatively flat production led to the strong rise in retail egg prices,” Newton said.

Orange juice was another significant driver for the increase in the basket, up 24 cents or 7.5 percent. A devastating hurricane late last year that came through parts of Florida, where most orange juice comes from, led to growers harvesting the smallest crop in 70 years.

Several foods showed modest retail price decreases from a year ago: whole milk, white bread, chicken breasts, toasted oat cereal, apples, potatoes and flour.

Interestingly, food prices in Montana collected by Montana Farm Bureau shopper Janet Krob, were lower than the average in the survey including eggs, boneless chicken breasts, red delicious apples, American salad, bacon, deli ham and whole milk. Notably higher prices in Montana could be found for ground chuck, shredded cheddar and oat cereal.

“Spring is a great time of year to gather with your family, have meals around the table and thank a farmer for putting nutritious, affordable food on your plate,” Krob said. “Remember, Americans spend just under 10 percent of their disposable annual income on food, the lowest average of any country in the world.”

The year-to-year direction of the marketbasket survey tracks closely with the federal government’s Consumer Price Index (http://www.bls.gov/news.release/cpi.nr0.htm) report for food at home. As retail grocery prices have increased gradually over time, the share of the average food dollar that America’s farm and ranch families receive has dropped.

Through the mid-1970s, farmers received about one-third of consumer retail food expenditures for food eaten at home and away from home, on average. Since then, that figure has decreased steadily and is now about 14.8 percent, according to the Agriculture Department’s revised Food Dollar Series.

A total of 93 shoppers in 23 states participated in the latest AFBF survey, conducted in March 2018.



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